Whatever the eventual future of HMV, you can’t help feeling
that it brought a whole load of trouble down on itself. I have sat on the sidelines and watched with
mounting frustration as the monolith that is HMV first, put all the
independents out of business and then having achieved a monopoly position, it slowly
but surely cocked it up big time. For
example:
Stock – there was a time back in the dim and distant past
when the London Oxford Street flagship HMV store sold music above all else and
stocked virtually everything. No matter
what I went in to buy, there it was, nestling in the racks. As a compulsive buyer of music for over 40
years, I am in a group of consumers that doesn’t only buy in the mainstream, we
look at the fringes both past and present.
HMV catered for my gang, but not now.
Its stock has contracted massively and the space has been turned over to
the attempted sale of gadgets and T-shirts.
No-one has been persuaded that HMV is the number one stop for Gadgets
and T-shirts hence it has both alienated my gang, its original core consumer
and failed to lure any new ones with extended stock lines.
Price – This really bugs me.
I am prepared to accept that there is a premium to be paid for the
benefit of leaving the store there and then with your purchase rather than
waiting days for the post to arrive. But
not double (or treble) the on-line price.
HMV has been massively overpriced for years – even its ‘sale’ items are
above on-line prices, for heaven’s sake.
Also, I am not prepared under any circumstances to pay £10 (or above)
for 40+ year old albums. Don’t tell me
they are ‘re-mastered’ and therefore cost more.
Re-mastering should be done as a matter of course when the CD is first
released. LPs were RIAA encoded to make
best use of the width of the vinyl groove and the potential length of a disc.
Similarly, why shouldn’t the master-tapes be properly prepared to make best use
of the CD medium on day 1? Not 30 years
later.
And another thing: there is no pricing consistency. I found a 10cc album (‘How Dare You’) the
other day at a reasonable £4, yet ‘The Original Soundtrack’ was in the racks at
£10. Same label and release date so
what’s the difference? It drives me
potty. The heart-breaking irony is: despite
the pricing and convenience of the internet, I would still buy from HMV if only
it sorted out its stock, chucked out all the gadgets, remainder books, T-shirts
and other paraphernalia and priced things sensibly and consistently. In other words; became a music store.
4 comments:
Couldn`t agree more, i`d much rather buy from them than on line but will not tolerate films,games,pet food etc to try and locate a non stocked over priced cd.
Dave - Yep, in one! I visited the Watford branch (due for closure) which sported huge 'Closing Down - Everything must go!' posters. Guess what? Chart CDs still at £10. Might be a long sale...
I totally agree, although I'd allow DVDs - but that's it! No gadgets. No T-shirts. No sweets!
Jayne - absolutely no sweets...but some iced buns at the check-out wouldn't go amiss...
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